1/6
LOV REBRAND
Rebrand for the LOV digital agency, part of the Dentsu Group.
For: LOV
My role: art direction, concept, craft, handmade, 3D,
With: LOV Studio & Bruno Dias
MOODS
hand made, craft, fire, light, 3D
2/6
CAMPO SONY
Campo Sony is an ambicious creation: it’s a platform that involves a mix between branding, CRM, hardsale and entertainment. The idea is to engage Sony fans from all over the country, creating a long-lasting relationship while celebrating the most popular sport in Brazil: football
My role in this project was to redesign the platform and make things more interesting for the users. So we developed a couple of visual characters to represent the actual users and their passion for soccer.
To add a little spice to the actual content, making things more fun and social, we created a series of cartoon-like characters called Goals. Scroll down to check a making-of of the project.
For: LOV
My role: art direction, head of art
With: Santa Transmedia, Opala Rosa Choque & Rudi Gudi
- THE AVATAR
- THE CONTENT
- THE PLATAFORM
3/6
AYRTON SENNA 20 YEARS
Design proposal for an online platform to celebrate the 20th anniversary of the passing of star F1 racer Ayrton Senna. The client requested a non-linear interactive and collaborative story. We created two ideas: the first was to use vfx Matthias Müller work as a background to create a universe full of memories about the pilot.
The second was to use an open-GL 3D technology to create a data-visualization platform with official and user-generated contents displayed across the globe.Currently under development.
For: LOV
My role: creative concept, art direction, head of art
With: Matthias Müller, Opala Rosa Choque & Combustion
- THE EXPERIENCE
6/6
CASIO PRECISELY NOW
For Casio's pitch we created a site where users could fit and preview all watches in their wrists. We also created a digital magazine with the concept "Precisely Now" with content about art, music, sports and lifestyle. The user could read different versions of the content depending on how much free time they had.
For: VML
My role: creative concept, art direction
With: RJ Shaughnessy & day19.com
- DIGITAL
BONUS TRACK