LOV REBRAND

Rebrand for the LOV digital agency, part of the Dentsu Group.
For: LOV
My role: art direction, concept, craft, handmade, 3D,
With: LOV Studio & Bruno Dias

  • LOV LOGO
  • LOV LOGO
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MOODS

hand made, craft, fire, light, 3D

  • LOV LOGO
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  • LOV LOGO
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  • LOV LOGO


  • LOV LOGO


  • LOV LOGO


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    SITE

    design & code, responsive html5 - take a look
    • LOV LOGO
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    CAMPO SONY

    Campo Sony is an ambicious creation: it’s a platform that involves a mix between branding, CRM, hardsale and entertainment. The idea is to engage Sony fans from all over the country, creating a long-lasting relationship while celebrating the most popular sport in Brazil: football

    My role in this project was to redesign the platform and make things more interesting for the users. So we developed a couple of visual characters to represent the actual users and their passion for soccer.

    To add a little spice to the actual content, making things more fun and social, we created a series of cartoon-like characters called Goals. Scroll down to check a making-of of the project.
    For: LOV
    My role: art direction, head of art
    With: Santa Transmedia, Opala Rosa Choque & Rudi Gudi

    - THE AVATAR


    • Campo Sony, Avatar
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    - THE CONTENT


    • GOLS
    • GOLS
    • GOLS
    • GOLS
    • GOLS
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    - THE PLATAFORM


    • Campo Sony, 3D Assets
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    • Campo Sony, 3D Assets





    AYRTON SENNA 20 YEARS

    Design proposal for an online platform to celebrate the 20th anniversary of the passing of star F1 racer Ayrton Senna. The client requested a non-linear interactive and collaborative story. We created two ideas: the first was to use vfx Matthias Müller work as a background to create a universe full of memories about the pilot.

    The second was to use an open-GL 3D technology to create a data-visualization platform with official and user-generated contents displayed across the globe.Currently under development.
    For: LOV
    My role: creative concept, art direction, head of art
    With: Matthias Müller, Opala Rosa Choque & Combustion








    - THE EXPERIENCE


    • Ayrton Senna 25 Years - EXPERIENCE
    • Ayrton Senna 25 Years - EXPERIENCE
    • Ayrton Senna 25 Years - EXPERIENCE
    • Ayrton Senna 25 Years - EXPERIENCE
    • Ayrton Senna 25 Years - EXPERIENCE


    • Ayrton Senna 25 Years - EXPERIENCE
    • Ayrton Senna 25 Years - EXPERIENCE
    • Ayrton Senna 25 Years - EXPERIENCE
    • Ayrton Senna 25 Years - EXPERIENCE
    • Ayrton Senna 25 Years - EXPERIENCE


    • Ayrton by opalarosachoque.in
    • Ayrton by opalarosachoque.in



    CASIO PRECISELY NOW

    For Casio's pitch we created a site where users could fit and preview all watches in their wrists. We also created a digital magazine with the concept "Precisely Now" with content about art, music, sports and lifestyle. The user could read different versions of the content depending on how much free time they had.
    For: VML
    My role: creative concept, art direction
    With: RJ Shaughnessy & day19.com


    - PRINT


    • CASIO PRECISELY NOW
    • CASIO PRECISELY NOW
    • CASIO PRECISELY NOW
    • CASIO PRECISELY NOW
    • CASIO PRECISELY NOW
    • CASIO PRECISELY NOW


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    - DIGITAL


    • CASIO PRECISELY NOW
    • CASIO PRECISELY NOW
    • CASIO PRECISELY NOW
    • CASIO PRECISELY NOW



    STUFF

    Let's get lost
    For: Me
    My role: 3D, concept, art direction, craft

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